'Dack Dog Designs' is a passion project focused on creating merchandise for Adirondack-loving customers. My role is entirely hands-on, developing product-ready assets and specializing in personalized vinyl work, such as custom decals created from a customer's own dog's outline. From initial illustration and concept to the tactile, hands-on process of printing and cutting vinyl on my Cricut machine; I hand craft the product from start to finish. While the comprehensive brand identity is currently in its strategic development phase, this project successfully proves my ability to manage production and deliver unique, marketable assets.